Strategy
Markets
A presence on buoyant markets with little pressure on prices.
The sale of consumable goods that generate repeat turnover.
A European vision of our markets.
Organisation
A strong presence with our suppliers to best manage production.
Suppliers systematically doubled to avoid any supplier dependency.
Efficient and fully integrated logistics.
A very broad product range.
Customers
Sales teams organised by markets to best meet our customers’ needs.
A significant demand for quality to build customer loyalty.
Multichannel distribution.
A very large customer base to prevent customer dependency.