Strategy

  • Markets

    A presence on buoyant markets with little pressure on prices.

    Sell consumable goods that generate repeat turnover.

    A European vision of our markets.

  • Organisation

    A strong presence with our suppliers to best manage production.

    Suppliers systematically doubled to avoid any supplier dependency.

    Efficient and fully integrated logistics.

    A very broad product range.

  • Customers

    Sales teams organised by market to best meet our customers’ needs.

    A significant demand for quality to build customer loyalty.

    Multichannel distribution.

    A very large customer base to prevent customer dependency.